Spanish Heath in its various stages. Once we got past the 1/2 way mark, it was mostly pink rather than past its prime. There would be A LOT of this for the entire hike here. I've heard it is also called Autumn Heather.

"Spanish heath" refers to a plant species called "Erica lusitanica", which is a native shrub found in Spain (along with Portugal and southwestern France), known for its small, white to pinkish bell-shaped flowers and is considered a common plant in the region; essentially, it's a type of heath that is native to Spain.

Erica lusitanica is a European species of flowering plant in the family Ericaceae, known by the common names Portuguese heath and Spanish heath.